Elf Bar Trademark Name Lawsuit

02 Mar, 2023

The recent Elf Bar trademark name lawsuit has caused a stir in the vaping community. The dispute arose between VPR Brands, a vape company that sells a 510-cart vaporizer named ELF, and Shenzhen Weiboli Technology, which manufactures the BC5000 flavors and devices under the Elf Bar brand.

The Elf Bar trademark name lawsuit has caused a change in the name of the BC5000 flavors and devices. The new name is EBDesign and will require new boxes to be printed.

Frequently Asked Questions

What is the Elf Bar trademark case about?
Who is VPR Brands?
What did VPR Brands claim?
Why did the court agree with VPR Brands?
What does the court order mean for ELF BAR (Shenzhen Weiboli)?
When will the new branded EBDesign BC5000s arrive in the USA?
Will the new devices have the same flavors as the BC5000s?
Are there any flavor/device upgrades?
Will Vape Shack be selling the new EBDesign BC5000?

What is the Elf Bar trademark case about?

The case is about the use of the name "Elf" for vaping products. VPR Brands, a vape company, claimed that Elf Bar Disposables were hurting their sales and demonstrated that they had the legal right to the name ELF.

Who is VPR Brands?

VPR Brands is a little-known vape company that sells a 510-cart vaporizer named ELF and has had trademarks in effect and used ELF branding in conjunction with their device since 2017.

What did VPR Brands claim?

VPR's CEO, Kevin Frija, claimed that Elf Bar Disposables were hurting VPR Brands ELF sales.

Why did the court agree with VPR Brands?

VPR was able to demonstrate through trademark filings that they have the legal right to the name ELF, and that Elf Bar Disposables were confusing VPR's ELF customers. Judge Cannon from the United States District Court for the Southern District of Florida issued an Order granting VPR's motion for a preliminary injunction in the ongoing trademark infringement dispute over the "Elf" name.

What does the court order mean for ELF BAR (Shenzhen Weiboli)?

Shenzhen Weiboli and all their affiliates can no longer advertise, market, or sell the BC5000 under its old brand name. The company will now be known as EBDesign.

When will the new branded EBDesign BC5000s arrive in the USA?

The new devices are expected to arrive in March 2023.

Will the new devices have the same flavors as the BC5000s?

Yes, all of the new devices are manufactured by Shenzhen Weiboli Technology and use the same juice and flavors as the BC5000s.

Are there any flavor/device upgrades?

The Lost Mary OS5000 was a flavor upgrade from the BC5000. The Lost Mary MO5000 improved on the OS5000, and the Funky Republic vape line is amazing on its own. These devices use newer technology, better mesh coils, and treat the flavors better.